Print Campaigns

Who said Print Campaigns was dead? It wasn’t me because I believe once you crack the print ad the rest of the campaign is in the bag. Print campaigns are also the purest form of Advertising without any demand for interaction. They just are the way they are and sometimes that is enough to get the message through.

Client: The Atlantic, Tiffany's and Co. , Slack, Tampax
Services: Art + Copy
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The Atlantic

To create an ad campaign for a Newspaper using only typography naturally there are many angles you can cover, but one way to go is to think of the cores of Newspaper; the importance of truth, the variety of subjects and perhaps most importantly the symbolism of bringing reflections to light for others to reflect upon.

Tiffany & Co.

Jewelry from Tiffany & Co. remains timeless no matter how time changes roles, wording and attitudes so this is a play on the language of love for the modern traditionalist.

Produced with Yve Hogeveen
If it is good enough for NASA
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Slack

Nasa uses Slack, which means if Slack is good enough for NASA it is good for less complex business in cyberspace.

Produced with Yve Hogeveen

Tampax

To encourage vaginal hygiene we used different textures to show the clean, the fresh and the smooth silky way of the tampon applicator by tampax.

Produced with Yve Hogeveen